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Mailman I have to disagree with you.
You're talking about 30% but when you think about it every nickel you make from affiliate traffic is basically free money, its not your traffic AND if you buy traffic and it doesn't convert you lose $$.
If an affiliate sends you traffic and it doesn't convert you don't lose anything.
Partnership programs are at a big disadvantage to per sign up programs when trying to get affiliates to sign up and send traffic, I think it makes it even worse for them when they do something that negatively affects how long they can keep a member.
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