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mainstream, 0.4-1% is average, 2-3% is really good. that's general banners, not targeted. targeted ads do generally 2-20% if they are off to the side. if it's the focus of the page, it's going to better. if you're talking adult gallery, with links... probably 5-20% depending on gallery and traffic. adult site with banners on the sides... about 2%. free sites with link list traffic... 20-40%
i think i covered most bases. those are my experiences
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gfy'ers remind me of the causeheads from pcu
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