A GOOD flash designer can keep the filesize low, and have the site start to play less intensive flash stuff as soon as the surfer hits your site, while the really intense shit is still loading, meaning your surfer is entertained right away without having to sit and watch a preloader bar !!!
I have 2 excellent flash designers on staff (and no I'm not talking about that Tennis guy either ...LOL), so if anybody wants to see samples, hit me up on ICQ ... (/end of shameless plug)
Flash used to suck donkey dicks ... but now a few kids have taken the time to get REALLY good at it !!
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The Black Sheep of the Boneprone Family
I like to rub
HERTURN on my nipples