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I started a board recently and I run a banner ad in the header which displays on every page of the forum.
I manually change the ads,, otherwise try Php Ads New for a full rotation system that includes geo- targetted if you run a couple a sites with many ads to track and rotate.
BTW one of my other sites converts quite well with a header banner ad considering that it is a war forum/gallery and I promote Adult Friend Finder.
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