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I think a lot of sites won't want to expire content so agressively, but they sure as hell will protect it from "file sharing schemes".
That just means that once a user is a member, he can watch the videos for as long as he has them downloaded. If he shares them, the folks he shares them to will be asked to buy.
Some may NOT like that DRM model. But the cool thing about DRM is that you can dream up your own!
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