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Do any of us really have a site? I believe this must be answered in several parts, the first of which is by defining what we mean by the term "site". And then of course, are they "ours"? Or do they really belong to the consumers who frequent them? Why is it viewed as "important" to "have" a site? Wouldn't it be seen as much more noble amongst our industry peers to simply create them and "let them go"? Do we justify our self worth in the community at large by the ability to claim ownership to something so intangible as a "site" composed of, in its most elementary form, ones and zeros? Or does it perhaps reach deeper into our human evolutionary history to touch on a more parental and basic level such as that of proclaiming ones offspring? I find that the questions asked here tonight cannot properly be addressed until such time that these factors have been equally weighed.
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