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Average is 15-20% trial to conversion across in the industry.. Some sites still have 40% or better though.
1.0-2 months retention for trials is average. A good site has 3-4 months retention on average. Almost all site have members that have been around for 6 months to years in lenght.
Sites that often have a higher trial convert update almost daily, good niche, good content, etc.. The basic BS crap content will not cut it these days.
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