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Yah, using the word "Barbie" in your domain might get you in trouble eventually unless it's your real name.
As for what to do with the site, I'm not really sure what part of the business you're in. Are you a model or a sales rep?
If you're a model, I'd say do a kickass paysite.
If you're on the other side of the business, take lots of pics of yourself and parties and people you hang out with...put the url of that site on all your pictures...then post them to GFY and other boards.
Then on your site have an archive of all your photos and banners and advertising promoting whatever sites you work for complete with your referral codes. I would think you'd get some nice webmaster traffic and since webmasters like pretty girls, they'll probably want to sign up for programs through your affiliate codes to make you a few bucks.
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