Quote:
Originally posted by StRoGE
Its actually not a real ford commercial. Apparently Ford had to issue a press release stating that they didnt make the commercial and their "experts" determined that it was done with video editing and the cat wasnt really killed.
I have seen the version where its head doesnt get cutoff too. The cat just sits there scratching the hell out of the roof while its head is squeezed. Both are funny as hell.
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http://story.news.yahoo.com/news?tmp...rd_internet_ad
DEARBORN, Mich. - Ford Motor Co. is upset by the release of an Internet advertisement that depicts the decapitation of a computer-animated cat by a power moonroof hatch, saying it didn't authorize the clip
The ad for the Sportka, a hatchback sold in Europe, shows the realistic-looking orange cat climbing on top of the car and poking its head into the open moonroof, The Detroit News reported Sunday. The hatch slides closed, the cat struggles briefly and its headless body slides to the ground.
Ford says the clip was conceived without its approval by ad agency Ogilvy & Mather as part of a "viral marketing" campaign for the Sportka. "Viral marketing," a type of e-mail marketing, is the electronic version of word of mouth, usually inviting recipients to forward an e-mail to others.
"We find this unauthorized ad totally unacceptable and reprehensible and deplore the fact that it has been unofficially issued," Ford spokesman Oscar Suris said.