here's an interesting read coming from a newsletter we received today "
"
I strongly oppose Suppression Lists as they will in no way
prevent spam and will harm legitimate businesses running opt-in
lists that play by the rules.
Here's an example:
Lets say you had a newsletter of opt-in subscribers and in that
newsletter you wanted to hahahahaha a review about a new Dell computer
that you just bought. Before you sent that newsletter to your
subscribers you would need to contact Dell and remove any of your
subscribers that had previously unsubscribed from a Dell
newsletter or advertisement in another newsletter. If you had
any subscribers left to send your newsletter to after you
suppressed all of those names you would then have to go back to
Dell after your newsletter was sent and give them the email
addresses of people that had unsubscribed when you sent your
newsletter. Can you see the logistics of how difficult this
would be comply with and the potential privacy concerns this
would raise?
Paul Myers has an excellent detailed analysis of how Suppression
Lists might hurt your business.
http://www.talkbiz.net/ramblings/weblog.php
Tom Kulzer
CEO & Founder
AWeber Communications
"