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Old 03-26-2004, 10:40 AM  
jayeff
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Join Date: May 2001
Posts: 2,944
Quote:
Originally posted by eroswebmaster
so while the client still has choices if they want to make money then they need to take a closer look at those choices and decide what's more improtant..the 1 time cost of the product or it's return on that 1 time investment.
I don't see how anyone could find fault with your basic message, but putting that idea into practise is something else again. We - meaning those who haven't already worked with a range of designers - don't really have a clue who produces designs that sell. Price isn't a good indicator. Reputation, in an industry plagued with cult-of-personality judgements, doesn't mean much either.

Come to that, we don't even agree about the importance of design or about which design style(s) is/are most effective. And although it is often argued that a strong sales pitch is more important than a pretty design, we are armpit deep in designers and rarely mention copy writers. How much sense does it make that many designers expect customers to provide their own text, but unless the sales pitch theory is wrong, that is likely to have a negative impact on the end product and (however unfairly) reflect badly on them.

If you have good ideas, just not the time or the skills to execute them yourself, you are well served with plenty of Photoshop people around. But if - as most of us should probably admit - we need to be led by the hand from concept to completion, that's a whole other story. You could argue that it is only a designer's job to work to spec, but in that case, most of us shouldn't be going direct to designers in the first place.
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