Quote:
Originally posted by jayeff
In sales terms, traffic is king: the online equivalent of real-world retailing's location, location, location. As someone has pointed out already, you can sell a complete illusion.
Content - although really it is the promise of content - is among the elements that can make it easier to sell: up to a point and only if the content is really something special. Content only really comes into its own when you start to talk about repeat sales (rebills).
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finally, someone comes out with the beauty of high quality, matched content (with respect to what's inside your paysite). rebills, and low cb's are a good thing.
this thread is hilarious.