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I sent them some per click traffic back when I was a completely clueless newbie. Not a word in their TOS (back then; I haven't looked lately) about click productivity, but as soon as I got up to the minimum payout, they started sending me statements calling my accrued earnings "potential" earnings that would be paid if sales from the traffic justified it. I considered that a ripoff (since they didn't disclose this requirement in advance) and stopped sending them traffic.
I understand why the PPC people don't want to pay for crap traffic, but I've never understood why people participate in "sponsor can't lose" PPC programs. I mean, revshare puts you in partnership with the sponsor, sort of; you don't get paid unless he gets paid, and then the two of you share the loot. For quality traffic, it's hard to see why this isn't always the way to go.
Thus I always thought the point of PPC programs was a more arm's length relationship: I sell you clicks at a discount that I don't know how to make money off of, because you're the expert who says you can. In exchange for not having to give me a percentage of the take, you take the risk that you're not as good as you think you are. Viewed that way, it seems kinda lame to say "I couldn't make money off your clicks either, so I'm not paying you after all."
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