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Ok, let's try the direct approach...
If you are B of A or Wells Fargo or Citi and you are paying 25 cents or more for every transaction one of your card holders makes, and you are getting paid, oh let's estimate, 2-5% on the transactions, if you have a 5 dollar transaction that you make at best 25 cents on, do you think you would be a happy bank?
If you have a dollar transaction you just paid 25 cents to clear in order to collect a nickel, would that make it better for you?
Cheap transactions may make the cardholders and the acquiring banks happy due to low chargebacks but do they make the issuing banks happy when they break even at best on them?
Discuss amongst yourselves, I'm going bed and to Barrett Jackson in the morning, will check back in later on to see what you guys think.
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