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Who would go out and build a brand now around anything that WASN'T a .com? Whoever owns the .com will thank you for all that free traffic...
As for the future.. you might as well take that money to the casino as "investing" it in other TLDs.. worst case scenario and they do take off - you can always pay a few k or so to get them from the first level speculators.. much like what happened with .coms around 97, or 98.
Brian
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