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Old 12-09-2003, 11:45 PM  
Carlito
Confirmed User
 
Industry Role:
Join Date: Dec 2001
Location: Texas
Posts: 856
Quote:
Originally posted by kevinl



Questions

1. I work my member emails hard and I cant in one month make 20.00 off them. How did you get this number

2. A 35% conversion rate on a 39.95 membership price doesnt seem right. I have a very select niche paysite that I charge 29.95 for each month and it retains at 40-45%and when I tried to go up my conversions it went to shit.

#1: Marketing. You have to target & sell your shit to the surfer, not just throw a list of products out there.

#2: The retention is realistic. The problem is... you may have a niche paysite, and your surfers are:

a: Getting bored with the niches quick, they buy it, use it, and are done at the end of their trial period.

b: Maybe you just dont have the volume & quality cobination that is optimal, and rather than add a 'c' - maybe you just have a poorly laid out and/or confusing to navigate members area.

I am saying this ouut of experience, not as an attack.
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