Quote:
Originally posted by iroc409
the problem lies in the fundamentals of the site. things like how they're going to promote the site (who to/how it's going to be marketed), that sort of thing. then it's pretty much shooting blind.
but, what is important for a designer is research. not to duplicate others, but to find out what works, what doesn't. sure, you can waste a few hours doing that, but it's time well spent.
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exactly... that's what it all boils down to. The designer needs to know the purpose and the premise of the site, more than "I wanna get rich!" (and the marketing doesn't hurt either) then you can build it well.