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back to your strategy... (and this applies to more than just porn sites, but that's another discussion)
Your strategy is multi-leveled.
Level 1: You need to define what your base goal is. This takes thinking and decisions on your part. Set your goal. Is your goal to retain loyal customers for as long as possible? Is your goal to suck 'em in en masse and be done with them? There are many different avenues to go... the first decision is which one. (for a particular job of course... one can have many different strategies in place simultaneously as well)
Level 2: what type of environment are you trying to create? A familiar, secure, personal one? A warehouse? A revolving door? Subdued, private, & one on one or loud, public, & busy? Will it be a stand alone or supporting part of a network (family)?
which brings you to Level 3: (notice you're gradually getting more detailed as you go. Start with nothing, and build on the base)
Depending on the choices you've made so far, you need to decide if (and how) it needs to be branded. Branding (or not branding) is a key element. And it needs to be very well thought out. It can make or break you. If you chose stand alone, branding can be done certain ways. If you chose network element, branding takes a different approach. However you go, it needs to be a top concern.
to be continued...
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SIG TOO BIG
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