If you go in with a page that you like and think will work and spend $50 on traffic and get no results... you're doing it all wrong. Don't play PPC any different than other forms of traffic. You need to play with your landing and signup pages. Play with the text that you have with the PPC engine. Make it more targetted keywords.
A person can not run into something and expect results. More patience is required. I mean hell... who makes a site and leaves it to do its thing. No. We play with it to maxamize the sales potential.
Just remember that!
