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free plugins are simply free content with an affiliate share. you link to a live feed for example, and if a surfer from your site buys "private time" with the model at the live feed then you get a % of the money. Its an upsell ... usually placed in your members area.
The only downside is asking your paying members to pay even more, but they dont have to pay to chat ... they just have to pay extra if they buy private time
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