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This is definitely not new. There has been a program for Windows around for a couple of years now that will analyze your logs and show you precisely where surfers are clicking on each page, how they're moving through your site, etc. It shows you a map of your page and highlights the links with either percentages of clicks or precise # of clicks... it's very cool stuff.
Of course I can't remember the name of it to save my life. :P
But there is a free download if you want to try to Google for it.
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