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TOP-20 by eCPM in Dating: Indonesia #1

Hi everyone! A new report this week, and today we’ve got a Tier-3 market we don’t cover all that often, but it’s definitely worth a look. First place goes to Indonesia at $20.9.

TOP-20 by eCPM:

1. 🇮🇩 Indonesia – $20.9
2. 🇰🇼 Kuwait – $19.8
3. 🇱🇧 Lebanon – $19.5
4. 🇴🇲 Oman – $19.3
5. 🇵🇦 Panama – $18.7
6. 🇺🇾 Uruguay – $17.4
7. 🇦🇱 Albania – $16.5
8. 🇧🇦 Bosnia and Herzegovina – $16.2
9. 🇯🇴 Jordan – $15.4
10. 🇹🇭 Thailand – $15.3
11. 🇨🇷 Costa Rica – $14.9
12. 🇧🇷 Brazil – $14.5
13. 🇰🇷 South Korea – $14.1
14. 🇸🇦 Saudi Arabia – $13.7
15. 🇰🇪 Kenya – $13.4
16. 🇲🇽 Mexico – $13.2
17. 🇲🇾 Malaysia – $13.1
18. 🇳🇬 Nigeria – $12.4
19. 🇦🇷 Argentina – $12.0
20. 🇨🇱 Chile – $11.9

Insights for affiliates:

• WhatsApp is the main messenger, and creatives that mimic its UI lift CR.
• In your creatives, try showing the user a game mechanic that can grab attention. Test popular triggers, but instead of money rewards, make them social.

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