TOP-20 by eCPM in iGaming: Spain #1
Spain took first place in the weekly eCPM ranking in the iGaming vertical, with a result of $186.15. Find out which audience is showing growth, which offers are driving conversions, and the best traffic sources in our weekly TOP.
TOP-20 Countries by eCPM (iGaming):
- Spain — $186.15
- Azerbaijan — $184.01
- Slovakia — $123.45
- Australia — $121.6
- New Zealand — $87.15
- Portugal — $52.16
- GCC — $49.12
- Germany — $46.35
- Egypt — $39.21
- Italy — $38.24
- Turkey — $37.8
- Netherlands — $34.44
- France — $33.27
- United Kingdom — $30.81
- Turkey — $27.86
- Argentina — $25.08
- United States — $22.21
- Russia — $21.86
- South Africa — $21.45
- Greece — $19.9
Insights for affiliates:
- Spain remains a stable and highly liquid market: the number of players aged 25 to 45 is growing, and the average first deposit is increasing. The female audience is strengthening the slots segment.
- The best sources of traffic are Facebook Ads, TikTok Ads, Google UAC, and adult networks. Telegram funnels through sports communities maintain high engagement.
- Simple welcome offers drive conversions: increased first deposit, free spins, and weekly cashback. Users prefer bright, classic slots with fast response times: Book of Dead, Sweet Bonanza, Gates of Olympus. Peak activity is in the evening.
- Funnels with mini-games and fully localized communications in the local language show the best results, ensuring high CR.