Adult Dating: Denmark — a key GEO for effective traffic monetization
We continue our series of articles on verticals and key regions with high eCPM. Today, the focus is on Adult Dating. This is a vertical where approaches, creatives, and traffic sources operate on the edge, but are capable of generating maximum revenue when properly configured.
Denmark: $57.3 eCPM — a country worth paying attention to
In 2025, Denmark became one of the top countries for monetizing Adult Dating traffic. With an eCPM of $57.3, it made it into the top 5 in the world, surpassing even the UK and the US.
Why this is important:
The level of digital awareness among users in Denmark is one of the highest in Europe.
Both pre-landers and direct offers work well, especially in mobile format.
The Danish audience is active, financially capable, and ready to engage when presented with the right offer.
Top 20 Countries by eCPM in Adult Dating (2025)
🇨🇦 Canada — $68.4
🇧🇪 Belgium — $60.3
🇦🇺 Australia — $58.8
🇩🇰 Denmark — $57.3
🇹🇼 Taiwan — $52.8
🇳🇿 New Zealand — $52.1
🇬🇧 United Kingdom — $47.6
🇮🇱 Israel — $44.1
🇨🇭 Switzerland — $43.8
🇭🇷 Croatia — $42.9
🇺🇸 United States — $40.5
🇬🇷 Greece — $36.3
🇸🇮 Slovenia — $35.7
🇮🇩 Indonesia — $34.5
🇱🇺 Luxembourg — $33.9
🇳🇴 Norway — $32.8
🇩🇪 Germany — $30.1
🇸🇪 Sweden — $29.4
🇦🇹 Austria — $27.6
🇫🇮 Finland — $26.2
Conclusion
If you work with the Adult Dating vertical or are testing this niche, Denmark is an underrated but extremely promising market. Good audience response and low competition create ideal conditions for growth. Try combinations with mobile-first creatives, native landing pages, and competent geo-segmentation.