You are not wrong. Myself and many others of the adult community are in full support of sex positive culture creation.
My company also produces VR, and we have found the same power in the medium. I love your site and this approach is awesome.
That said, the word "education" is known to be one of the worst sell words. Psychologically, it is never "hot" or "sexy" or "trendy". Do it by actions and demonstration, not words- Like Playboy.
If you are committed to re-branding, then I would suggest growing the site to mainstream entertainment for VR and having a "Red Door" for Adults Only. We have been working toward creating an online version of "Blockbuster Video" for the best VR content anywhere, but we are very small.
Your site could probably pull it off by simply building the mainstream pages (with your "red Door" section that opens to your current site) and offering a free-access Beta membership to your current members with Easter Eggs for viewing and rating experiences or referring new memberships...
Just my two cents worth,
Would love to work with you as an affiliate or otherwise too
