Quote:
Originally posted by reynold
you heard something but obviously don't know what you're talking about. 700%? Never.
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When we first started advertising on Overture it was costing us about $1.50 per signup. Each signup was on average worth about $65 to us over the long term. In otherwords the ROI was about 4333%.
Needless to say its no where near that these days.
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