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The 90% who are doing less now than 10 years ago has to include a lot of people who have dropped out completely and a lot who now concentrate on doing other things and some who have sites on auto pilot. So any main player has to be getting more traffic.
The bulk of that traffic now goes to Tube sites, which make money from selling ads to people who will buy porn. The big change is the ratio that will now buy porn. In the days of TGPs the ratio was 1-200 on average. Clicks are now sold for $5 a 1,000 and everyone knows you need 5,000 to 10,000 plus to get one sale.
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