Thread: Business Average CPM for tube sites
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Old 08-25-2019, 10:42 AM  
thommy
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Quote:
Originally Posted by kjs View Post
If you want to run your own offers direct to advertisers you will need to calculate your average over time and make some assumptions as to what the signup is worth. For example if my average webcam paying customer is worth X then I take (signups * X) / pageviews to calculate my revenue per pageview.

The duration of the pixel is advertiser dependent and they vary widely from hours to months.

If you want to sell your ad spots to an ad network then they will just pay you CPM (usually).
the question you have asked is really not to answer because there are too many aspects like country, device, number of ads on a site, type of traffic etc....

there is also not "the price" for it because the total CPM is a mix of many factors.


there might be products that need 1000 clicks to convert and there might be products with just 20 click to conversion.
at the end you will receive the price what an advertiser can pay to make also profit.

and if an advertiser makes profit on a high or on a low price depends on.

1. your site and how ads are placed
2. on the skills the advertiser have
3. on the product and the marge he have

if you break that down on pageviews (and not ad impressions) you can roughly say that on a tube with, letīs say 5-6 spots per page, you will make somewhere in between 0,25 and 0,50 $ per thousand pageviews in TIER1 countries.
but I doubt that one advertiser or even 5 advertisers can pay that - as I said it is a mix.
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