Quote:
Originally Posted by thommy
read again what i wrote - i think I described it understandable.
1. what is mainly promoted on tubes are 95% offers that have nothing to do with porn
membersites. it is mainly dating and enlargement stuff but also casinos, 3D games,
cams, phone sex, software (i.e virusprotection, cleaners, VPN etc) but also a lot of
other stuff that has nothing to do with porn. in our network people sell car tires, e-
books, holiday-offers and we have even real estate from time to time...etc..etc...
we also sell traffic to so called free dating sites where people have to subscribe but
pay nothing as this free membersites again monetizing it with ads.
2. a big part of this advertisers are not simply sending the users to a shop-page but
have their own signup form or shopping card to get the data of the user.
with this emailadress or mobile number they do have access to this users and sell
them later whatever they want to sell (the washing machine and netflix was just an
example as this can be everything)
with this concept of marketing the value of a buyer or subscriber becomes x-times higher
as it would be when you just sell the product. with this higher value the price for traffic becomes higher and more profitable for the ones selling it.
they do not have to have the skills of a mediabuyer
they do not have the risk that the campaign doe not work
they do not have the risk that they donīt get paid
the technology will sell the traffic always to the highest bidder
thatīs why 90% of the adult traffic goes into networks where a caravans of possible buyers are already waiting to buy it before the competitor gets them.
it is a simple competition game where only the best and most profitable will be the winners.
and again: there would be some traffic even for the porn membersites. I was looking around for years to find options for some smaller geos where i do not have buyers but I never found even one that matches this needs.
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I DID read what you wrote and no it was not understandable. This is often the case with your longer posts. Maybe it's a language thing...
But I do NOT see real estate offers or car tire ads being advertised on the tubes. Maybe in the German-speaking market but not on PH, XHamster et al.
And of course gathering emails or mobile phone data is a great way to market via email campaigns. Just ask Rochard and YNOT Mail.
But the initial ad price is based on how the product being advertised is sold, not the future potential of data mining and emails.
So companies that have figured out how to squeeze 10% from spending 100K on dick pill ads are buying all the traffic, waiting in line for it, etc? Got it. But as you said, membersites (paysites) are not a part of this equation. The ones that DO advertise are owned by the tubes themselves.
I, for one, am not interested in pushing dick pills, casinos or virus protection ads. But for those who do dig that kind of thing, mozeltov.