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Old 08-01-2019, 06:50 PM  
NoWhErE
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Join Date: Sep 2005
Location: Canada
Posts: 10,464
Quote:
Originally Posted by Diomed View Post
Interesting input, thanks fellas.

I should point out that 100% of my income from adult is derived from paid traffic. With that said, I've never done any long term mainstream branding campaigns for this type of in house business/products.

My only interest would be in Porn Hub - as I think that's the only site with real mainstream crossover.. (There is a safety associated with porn hub).

I'm keenly aware of surfer psychology for this demo, and I wouldn't be looking for immediate productivity.. More along the lines of brand awareness. My only real concern is associations with quality, being that it's boutique.. quality is a major point of service.

Just looking for extra ways to come out of the gate strong and get a one up on similar small businesses run by hipsters. The actual branding is perfect, site design, logos, name, etc.

Outside of sending pieces out for product reviews, blogs, the actual website, seo, a sister etsy site (with paid traffic campaigns), pinterest, Instagram, and Facebook.. I thought throwing some money at porn hub specifically might help with brand awareness.

My only real fear is any unwanted associations. Which is a similar concern about running the products on eBay to funnel away traffic to the dedicated.
If you plan on just buying for "brand awareness" with no specific KPIs or measurable goals in mind, you might as well run Facebook campaigns instead. You'll get better results.

However, if you run a PH campaign AND have a follow-up campaign to create a buzz around your product being on PH... THEN you might achieve what I think you're trying to achieve.
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