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Now go to Google and search out every single Guestbook page you can find. Make sure the results presented by Google is for an actual Guestbook (the one that shows the submissions). Now right click on the TITLE displayed by Google's results for the Guestbook you want to visit and open a new browser window (it makes this process easier). Once on the Guestbook page, submit your own URL. Keep in mind that Google will consider the anchor text (the title of the entry in the Guestbook linking to your page) to be VERY relevant. After submitting to this Guestbook make sure you see your freshly added listing. If you do, go to Google's ADD URL page and submit the URL of the Guestbook. Do this with as many Guestbooks and FFA sites you can find.

Because we used Google to search out these Guestbooks and because we created our own link on the Guestbook page, you'll get a lot of PageRank points!

Google does not encourage Web page submissions. Google feels that the best way to get an accurate score is when they discover a page all on the links because then they can calculate the PageRank. Google feels that submission is not necessary because a quality site will be found without it. But Google does offer Web site owners an opportunity to submit their sites, but don't bother submitting if your site is so new that no one links to it. Google might still spider your site, but it won't be added to the database until someone else links to it. Think of this like a country club. If you know someone you get in, otherwise you don't.

A tremendous amount of poor sites have tons of links to them, while many excellent and new sites have little or no links to their Web site. New sites will find this concept difficult to overcome.

Google indicates that even one external link starts a Web site on the road to being found in Google.

Google has recently begun to crawl and index dynamically generated Web sites. Crawling dynamic pages is fairly new to Google's service and it's still a work in progress. Google realizes that crawling these types of pages is dangerous in that dynamic pages are generated on the fly, leaving the potential to get caught up in an infinite space of page generation (there is the potential that a search engine spider could get caught in a recursive trap, indexing thousands of years of calendar months by continuing to follow the "next month" for example). Although Google is approaching dynamic pages slowly and cautiously, they are now included in the Google database and that's good news for many authors.

A more recent factor that has been added to the Google algorithm looks at your page's HTML. Factors such as what section the word appears within the page, the size of the font, and the use of bold text affect the ranking of a Web page. Words in tiny font are considered less important in their ranking formula. In addition, words in the title and heading sections, and words in large font and in bold are given higher rank consideration. Again most of these techniques have been used for years with search engines such as Alta Vista Hotbot (Inktomi), Excite and others.

Our Evaluation:
(Summary. strong points, weaknesses, criticism, recommendations to users etc.)
At the present time the Google index is reported to be refreshed about once every month, but our research indicates 6 weeks to be the average.

Google only crawls and makes searchable the first 110k of a page. Long documents may have substantial content invisible to Google.

If everything worked on Google as they claim (except for the requirement of a page to be linked to before it is indexed), Google would be the best search engine out there. For most users, Google finds what they are looking for much easier than other full text search engines because Google uses a different technology to locate matches and actually helps the user who is less search savvy find what they are looking for. Power users may find Google to not live up to full text searching. Instead Google will return what it "thinks" a searcher wants rather than return results based on exactly what the power searcher requested. This will usually frustrate the power user.

Unlike many other search engines, Google only produces results that match all of your search terms (well not really), either in the text of the page or in the text of the "links pointing to the page" (ie, PageRank).

PageRank contains major flaws in that Google may be missing the "new" sites that have valuable information people are searching for, but you won't find this information on Google because it's new and there are no links to the information. so the site will not be listed.

Google also analyzes the proximity of those terms within the page. Google prioritizes results according to how closely your individual search terms appear and favors results that have your search terms near each other. So just because you searched a specific phrase, Google may (and often does) return results for any pages where these words are close to each other.

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