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Mark you are way overthinking things. It's a legitimate question but if you beat yourself in the head trying to answer it, before actually testing, you are just stalling and wasting time that could have been used to test.
I agree with Bladewire. Start with your core product, eliminate distractions. Over time, add new "add-ons" and you can decide whether or not to bundle once you have actual client feedback.
Right now you are just guessing. You need real data from real clients.
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