Quote:
Originally posted by NoCarrier
A failure? Really? Do you have numbers or a press release to prove it?
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1.) Vanilla Coke's sales have plunged nearly 66.1% through early July 2003 in food stores, drug stores, and mass merchandisers (source:
http://www.montereyherald.com/mld/mc...ss/6390815.htm).
2.) Also, I don't know about your location, but along the East coast, I find Vanilla Coke coupons and discounts all over the place.
3.) Vanilla Coke Polls:
46% voted "Tried Once, Never Again" -
http://www.ajc.com/business/content/...03/13drop.html
4.) On that same URL above:
Quote:
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Vanilla Coke's market share dropped by 30 percent in convenience stores between October and March, according to the publication.
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5.) Articles of interest:
Why Vanilla Coke Won't Work (
http://www.studiox.cx/WhyVanillaCoke.PDF)
Vanilla Coke, Too Much Hype (
http://www.genecehamby.com/Vanilla.htm)
... *phew*
But I'll say that it's a 50/50 on Vanilla Coke, some people like it, while, others dont'.