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junction · 08-12-2003, 04:55 AM

Having a keyword in the domain is not as important as it used to be. There are millions of sites that rank in the top 10 without having a keyword in their url.

Bottom line is having the keyword does give you a slight advantage over a url without a keyword in it. But with proper optimization, it is a minimal enhancement.

08-12-2003, 04:55 AM
junction Confirmed User Industry Role: Join Date: Dec 2002 Location: Midwest Posts: 2,411	Having a keyword in the domain is not as important as it used to be. There are millions of sites that rank in the top 10 without having a keyword in their url. Bottom line is having the keyword does give you a slight advantage over a url without a keyword in it. But with proper optimization, it is a minimal enhancement.