Originally Posted by Ross

Why do you think they let everyone upgrade for free? You think it's because they are good, kind hearted people? No, they jumped on the tube model and now everyone is being monetized. Good for them. It's innocent and won't affect 95% of peoples lives who use it day to day. They even have a "Not now" button for you to discard it.

People seem to want everything in the world for free, without ads and in the highest possible quality, these days. Newsflash, it doesn't happen very often and when it does it's because {insert new unicorn startup name} is running on other peoples money hoping to be the next FaceBook and only care about daily users/growth metrics. There always comes the day when you pay the piper.