Originally Posted by DumpManager

I've been using Twitter for years and I'd like to think I have a pretty good idea of how it's working.

A 2 minute video is not the major problem.. A post with a 2 minute video followed by 10 replies each in order and under the original post in 2 minute segments until the entire video has been posted. That's the MAJOR problem.

Since it's split, you have 11 tweets all getting impressions instead of just 1. you have 11 tweets that are now being RT'd instead of just 1. If the original tweet got say 10,000 impresions, the entire spool would result in something more like 150,000 impressions. That's 150,000 people who will watch part or the entire video on twitter and not visit the website it's from to buy a membership or to see what else there is.

It's far more than just a 2 minute video