Quote:
Originally Posted by Shap
Back to my question how do you split up the revenue?
#1 The tube needs to make money. So what would be determined as too little to split and share?
#2 how do you split who gets what? What determines how much each content provider is paid?
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It would require some impressive coding I do admit. But perhaps revenue could be calculated via page views/video plays/CTR (or some combo). Here is the problem:
Video gets 500k views on Tube.
Video gets 3% CTR (which is above average) so 15k to the paysite.
Tube gets to monetize 485,000 people in multiple ways while the paysite gets to monetize 15,000 people in one way only (signups).
Who wins in this scenario? The Tube, of course.
So unless you get either the visitors or the revenue closer to 50% most paysites will view tubes as just another affiliate. And, as most Program Owners now know, we are already seeing diminishing returns with the tubes. I am sure the tubes themselves are seeing a decline in traffic and revenue. So time to partner up as equally as possible.