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Old 05-09-2016, 12:31 PM  
JA$ON
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Join Date: Aug 2007
Location: I'm from Downtown....Im from Mitch & Murry
Posts: 1,329
Affiliates have it ALL WRONG!!!!

I'll preface this with the fact that Ive been on every side of this biz so I do get it

For years affiliates have played the same game....Test offers, test landers, test creatives. Ive been around over a decade and I can't believe I don't see more affiliates taking this approach (Including MYSELF, lol) Tube ad spots aside, because those that aren't on a self serve platform do sort of do it this way, but Im surprised I don't see it more all around....


A friend of mine is a site owner (really good quality site, smaller / MicroNiche almost) who was in touch with a Big Mailer trying to get him to run his site (mailer sends out a page similar to a tube "categories" page). My buddy wanted the Link/Photo on his page for his specific niche. Now mind you, this guy has big volume. Just a small niche on this page can do 10-15 sales a day. Anyway, as usual, My buddy is telling him about the great conversions, awesome landers blah, blah. And the guys response.....

"I currently make $xxx a day from that spot (I'm happy to show you my stats for the last 3 months) I DONT test new offers, but if you want the spot, your welcome to have it for $xxx + 10% for a minimum of 1 week. Im happy with what I make and I don't want to make less testing something that doesn't work. You want the traffic, you take the risk." To which my buddy replies....My site could make you 20-30% more than what you have now, you never know". And the guys reply....."We'll if thats the case, you'll be doing great only giving me 10% more" LOL.

I have a new project and the traffic is growing by a healthy % every day. Its Very good quality, very consistant (Dating btw). I spend so much time taking 30% of the days traffic testing new stuff, but I have one program thats just head and shoulders above the rest (for my traffic anyway).So...Better to just send 100% to whats doing well ($0.54 EPC vs. about 0.25 with the next closest offer) and take this guys approach? I mean, you can do it with ANY traffic, doesn't need to be an in page ad or fixed. Any traffic source that is consistent enough to show stats over a month or 2.....

you want THIS chunk of traffic....$xxx + 10%
you want THAT stream of traffic....$xxx + 20%
whatever

Anyone else do this? Any Dating programs ever run into this? I mean, its not unreasonable to ask a program to take the risk...right?
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