Quote:
Originally Posted by Shap
I may be wrong but this is what I would do.
- I would provide the tools the affiliates want (ie like the feedback you got in this thread). I would visit the sites that you want traffic from and see what the affiliates and programs are doing and try to get in on that. But I wouldn't focus much on getting new affiliates. i would focus on maximizing what you have but not spend much on growing the affiliate base.
- Instead of searching out new affiliates I would try to get a few guys (either affiliates or otherwise) to work closely with you. Ie create a partnership where you work together to make more money. I imagine you have limited time for growing your in house traffic. Find a way to get a few guys to work REALLY closely with you beyond an affiliate relationship. Offer them way more than your regular affiliates. I've always said paysites can offer affiliates 100% of the revenue because the type in and brand growth benefits from traffic are huge. So maybe find a few guys and offer them a big piece of the revenue they bring in and work closely with them.
- Work on that in house traffic. Get more and more of it. Go after tubes be the tube king.
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Shap must be psychic! This is what I am doing at the moment, too.
Basically Shap the question with paysite sales (these days) is how to scale. I think the days of creating a single mega-brand like Twistys are over unless you invest a LOT of money on exclusive shoots. And we know how expensive those are, add in piracy, and it's tough to invest 100k+ on shoots and updates.
So (for me) the only real solution is this: continue to maximize 'existing traffic' (tubes, TGPs, all the traditional ways) by creating more paysites and affiliate programs. Then, on top of that, creating my own traffic sources (tubes, TGPs, etc). The amount of traffic you can get from tubes today is limited and shrinking.
Between the two I think it's possible to 'scale'. But we're talking 1000 paysites vs. a few. LOL