Quote:
Originally Posted by Paul Markham
Do people who use an Ad Blocker, do it because they want to click on ads. Or because they don't?
Like Spam Arrest, do we use it because we want spam, or don't want it?
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Did you answer your own question or what? It's not that simple and you can't
really compare it with blocking spam. That would be simplifying it.
From what I can read, research shows that many people started using ad blockers because:
1. Websites had very intrusive and loud ads.
2. YouTube.
YouTube has started adding adds to everything, sometimes to watch a 30 second cat video some people had to watch 45 seconds of commercials.
I would assume that people who use ad blockers want to block ads. I also assume that a large portion of these people don't want to start paying for shit. They want things to stay free. Not just talking adult here, in general.
So there is a discrepant between what people do and what they want. Why? How can we overcome this? What can we do?
Quote:
Originally Posted by Roald
Can't you detect adblock and replace the ad with a text promo?
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Sure, that's no problem at all. We can do whatever we want, we can detect them, display ads/text to them, redirect them or do nothing. But what do we want to do? I am not sure.
My initial thoughts as I said, people use ad blockers because they want to block the annoying ads. The ones that blink, make noise, interrupts their content consumption - but I am not sure that they actually mind having relevant ads displayed that matches what they are looking at. Something that they might even feel gives an added value to the product.
But I am interested at hearing what other people do about this? Right now I am doing nothing... and I feel like I am leaving money on the table.