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I don't doubt it used to be easier. But just to give you a point of comparison...
For the best part of a decade, my gig has been optimizing (mainstream, mainly fitness) online sales funnels. Just bumping up the conversion rate an extra couple percent is as undertaking.
You've got to be a borderline genius at product positioning, copywriting, SEO, paid traffic, etc.
On the flipside, I've been working with a few adult biz clients in the last six months. And just implementing what I thought to be basic IM strategies (especially in email), I've seen conversions go up 12-15%.
Not tooting my own horn. Just saying there's still quite a bit of low hanging fruit in porn.
The "golden years" (whatever those are) may be over. But anybody with marketing savvy can sell sex. It's really the easiest thing in the world to sell.
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