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Internal linking is one major onsite element that I feel a lot of people neglect in the adult niche. Since there's not as much backlinkage (people don't naturally link to porn) and less link-building opportunities, internal linking plays a much bigger role in "shuffling pagerank around".
So make every new page on your site target a different longtail, but make an internal-linking strategy to slowly bump up the rankings for the more valuable, competitive and high-traffic keywords.
Getting a little more blackhat, but I've found that linkwheeling works in the adult niche. If other sites aren't going to link to you naturally, might as well build sites for linkbuilding schemes. It's not like the traffic isn't being monetized anyway, so the more the merrier!
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