So the numbers being thrown around earlier is "in the ballpark" of what JT is saying. Thanks JT for sharing those numbers.
So we spent 50K to launch the new Fellucia Blow, in line with JT's costs to launch a new site. But a CFNM blowjob site is a highly niched site and we did not go after rebills in the same way. But at the end of the day it's about what it's always about
: content and traffic.
The acquiring of the content is an initial cost, then an ongoing cost, but if you do not have very good organic traffic sources (as JT does) then you would need to either build that traffic from the ground up or pay for it. And it's this last point that is really the most important. Personally, I prefer the organic "JT way". Buying traffic (and media buys) is a tricky and costly game. Some do it very well while others go broke trying to figure it out.
I believe in maximum profits so, for me, that means getting as much as I can with as little cost as I can. This makes my personal take maximum, which is all I care about. LOL Well that, and maximum revenue for my partners, affiliates, etc.