Quote:
Originally Posted by Barry-xlovecam
A lot of people waste a lot of time and money on decade(s) old marketing schemas that get them nowhere.
|
I agree AND disagree.
There is nothing under the sun that is "new" in marketing.
Just like George Lucas once said that "Star Wars" is really just a "Western" (cowboy) movie dressed up differently.
Selling stuff to people has the centuries old basics that will never change.
Some folks are good at finding the newest way to tweak it with different details. But the actual way of selling it is timeless.
And I'm not talking about finding new media ways to deliver (like when the internet first started and some ad companies were late to the game). That is a whole other discussion.
I'm talking about the actual ability to sell something. Not drive blind traffic. Or like Pornhub just have so much traffic that you can throw shit on the wall and see what sticks.
I'm talking about developing something. Carefully crafting an image for it. Focusing like an arrow. And then always keeping your eyes open to what popular culture is doing so you can tweak out different ways of marketing.
Obviously with the internet and social media...the art of marketing has never been better.
And conversely, there have never been more people failing at it at the same time. lol