|
There are some truths in the article, yes. But a couple of other points:
The best paid, best educated are not necessarily the best marketers. That's like saying McDonald's is the best food, because they sell the most.
Also, it has been argued elsewhere that the adult industry has some of the most clever marketers, since the business changes so rapidly and there's very little lag time on response. If you look at the brief history of online adult, the number of guerilla marketing plans that have blossomed overnight and become the norm within a year is astounding.
Can you imagine the devastating effect to their respective industries if, say, Google decided for whatever reason not to crawl for online auction items anymore, or if TV & cable networks decided to stop running ads for beer? They simply aren't built to react in a nimble fashion the way adult is. Tens or hundreds of thousands of people would be out of work overnight.
I think that the larger mistake than not sticking it out is sticking to the same plan for too long. When I hear people complaining that, ten or fifteen years ago, it was all free money, I think of the year I spent in a tiny town in Ohio. Night after night, the locals would sit on their barstools, collecting unemployment, waiting for the day the steel mill would open back up...
|