Quote:
Originally Posted by Robbie
Seems like at the end you still have to make a critical judgement yourself though. What if an inordinate amount of traffic comprised of adults with credit cards who will actually buy a membership went to "A" just coincidentally?
And at the same time...also coincidentally, a big percentage of guys without credit cards or who won't buy porn went to "B".
In that scenario, you could potentially have a much better "B" join page that would perform better than "A", but you wouldn't know it.
Of course I'm assuming that you run the test for a while and not just one day.
But even then...if one of the pages performs better than the other one...you might be losing members who went to the underperforming one.
I guess you have no choice but to do it though. 
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you need a certain amount of volume to take out the outlying data, so you get a statistically accurate average. Big programs have a huge advantage here, as they can see results in hours, versus small programs which could take months...