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Does selling the content that you buy as clips to web surfers count as "resale?"
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Read the licence carefully. If it's not detailed well. Ask questions.
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Is it up to the individual who is selling me the content?
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Yes
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How do I know that they have the right to sell me the content?
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You can't be 100% sure even from reputable sources. I've been scammed some times.
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I know about model releases, 2257, photo ID but how do I know they are licensed to sell me the content in the first place?
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Buy from reputable sellers, discuss it with partners and do smaller purchases first.