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Only 1% of people will actually download the 4k but its a sure way to make sure your scenes will be valuable 10 years from now and stand the test of time. 10 years from now broadcasting is going to be 4k as it evolves the same way HD did. Being ready for the future is very important for adult as you know old SD scenes are just about obsolete and aren't what the broadcast market wants. Answering the question you could charge more since it takes way more bandwidth and you need brand new monster system to work with it. I just built a new machine for 4K all SDD drives and 3.84 4th generation quad core processor and it wasn't cheap.
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