Quote:
Originally Posted by KillerK
So youporn never had movies that weren't supposed to be there?
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Hey KillerK, actually, thats what made YouPorn different to other tubes. We launched on 26th August 2006 and very quickly realised that our business model was not sustainable for the industry. Hence the launch of the content partner program in March 2007, and the onslaught of us buying $m's of licensed content to edit into clips to give away for free. We actually stopped accepting user uploads and this was testament to the single figure DMCA notices we received per month.
The route we chose to go with YouPorn was very detrimental to our business, but extremely important for us. We were very happy with what we had created. We became a huge window, in effect, a huge shopping mall for the content producers to advertise their products directly to our 370m monthly users, without having someone in the parking lot handing out your full scenes. You just need to look at the continued growth our competitors had, and look to the reasons why this was so, and still is today. By owning a tube, we were never going to be popular with everyone, but we like to think that due to our business model, with the content producers in mind, we were the good guys from effectively a bad bunch.