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If you're not sure if its right for you, you could always try setting up your own streaming server and doing it that way. You will still have to pay a little, but at least its a cheap way of getting started.
Another think you could do is ask your customers exactly what they want. Try putting a poll up on your site with a few relevant questions, or even simply ask your customers to email you.
Another thing you could might be to sign up for an affiliate program that is very close to what you want to provide to your customers. Post the link and then count how many signups you get and the amount they spend. If its a good amount, ask yourself if you could monetize that traffic with your own solution instead of using an affiliate program.
Good luck!
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